This large 20' x 40' island exhibit uses large, freestanding structures to fill the exhibit space, allowing the exhibit to reconfigure to fit into a 20' x 20' space. The exhibit is capped with fabric hanging signs that broadcast the brand across the show floor. A central tower structure is comprised of four fabric banners connected by fabric curving signs. Flanking the central tower are two semi-private conference areas, separated via fabric backwalls and eye-catching, backlit tower kiosks with textured laminate infills. The smaller configuration removes one hanging sign and both semi-private spaces.